{"id":1009,"date":"2026-05-12T17:49:39","date_gmt":"2026-05-12T15:49:39","guid":{"rendered":"https:\/\/www.profi.cloud\/?p=1009"},"modified":"2026-09-06T21:30:47","modified_gmt":"2026-09-06T19:30:47","slug":"ucime-se-ovladat-wordpress-administraci","status":"publish","type":"post","link":"https:\/\/www.profi.cloud\/en\/ucime-se-ovladat-wordpress-administraci\/","title":{"rendered":"We learn to control WordPress administration"},"content":{"rendered":"<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Tento n\u00e1vod je v\u011bnov\u00e1n m\u00e9 zn\u00e1m\u00e9, pro kterou byl vytvo\u0159en, a to nejen pro ni, ale pro v\u0161echny, kdo ob\u010das t\u00e1pou v administraci WordPressu.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Nainstalovali jste si \u010derstvou instalaci WordPressu nebo jste p\u0159evzali web od v\u00fdvoj\u00e1\u0159e. Nevyzn\u00e1te se v jeho administraci a p\u0159ijde v\u00e1m moc slo\u017eit\u00e1. Nezoufejte, tento jednoduch\u00fd rychl\u00fd n\u00e1vod v\u00e1s provede z\u00e1kladn\u00edmi kroky v administraci WordPressu.<\/p>\n\n\n\n<pre class=\"wp-block-preformatted\"><div class=\"article-toc\"><strong>Obsah \u010dl\u00e1nku:<\/strong><ul><li><a href=\"#section-0\">P\u0159edn\u00ed \u010d\u00e1st webu<\/a><\/li><li><a href=\"#section-1\">Administrace webu <\/a><\/li><li><a href=\"#section-2\">Jednotliv\u00e9 \u010d\u00e1sti administrace WordPressu<\/a><\/li><li><a href=\"#section-3\">N\u00e1st\u011bnka - \u00favod a aktualizace<\/a><\/li><li><a href=\"#section-4\">P\u0159\u00edsp\u011bvky - pro vkl\u00e1d\u00e1n\u00ed \u010dl\u00e1nk\u016f a tvorbu blogu<\/a><\/li><li><a href=\"#section-5\">Media - va\u0161e fotky a dokumenty<\/a><\/li><li><a href=\"#section-6\">Str\u00e1nky - slou\u017e\u00ed pro vytv\u00e1\u0159en\u00ed a spr\u00e1vu str\u00e1nek<\/a><\/li><li><a href=\"#section-7\">Koment\u00e1\u0159e slou\u017e\u00ed pro spr\u00e1vu koment\u00e1\u0159\u016f<\/a><\/li><li><a href=\"#section-8\">Vzhled - spr\u00e1va vzhledu va\u0161eho webu<\/a><\/li><li><a href=\"#section-9\">Pluginy - roz\u0161\u00ed\u0159en\u00ed z\u00e1kladn\u00edch mo\u017enost\u00ed<\/a><\/li><li><a href=\"#section-10\">U\u017eivatel\u00e9 - pro spr\u00e1vu u\u017eivatel\u016f va\u0161\u00ed blogov\u00e9 komunity<\/a><\/li><li><a href=\"#section-11\">N\u00e1stroje - pro n\u00e1stroje pou\u017e\u00edvan\u00e9 na webu<\/a><\/li><li><a href=\"#section-12\">Nastaven\u00ed - zde nastavujete WordPress a jeho z\u00e1kladn\u00ed prvky<\/a><\/li><\/ul><\/div><\/pre>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 id=\"section-0\" class=\"wp-block-heading\">P\u0159edn\u00ed \u010d\u00e1st webu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nejprve si vysv\u011btl\u00edme z\u00e1kladn\u00ed rozd\u011blen\u00ed webu a jeho \u010d\u00e1st\u00ed. To nejd\u016fle\u017eit\u011bj\u0161\u00ed, co pot\u0159ebujete v\u011bd\u011bt, je, \u017ee se skl\u00e1d\u00e1 ze dvou \u010d\u00e1st\u00ed. Tou prvn\u00ed a hlavn\u00ed je \u010d\u00e1st, kterou vid\u00ed n\u00e1v\u0161t\u011bvn\u00edk va\u0161eho webu. N\u011bkdy se m\u016f\u017eete setkat s n\u00e1zvem front-end. Z\u00e1kladn\u00ed \u010d\u00e1st webu vypad\u00e1 v m\u00e9m p\u0159\u00edpad\u011b takto:<br><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"331\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-1024x331.jpg\" alt=\"\" class=\"wp-image-1075\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-1024x331.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-300x97.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-768x248.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-1536x496.jpg 1536w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-2048x661.jpg 2048w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Ukazka-hlavni-stranky-pro-blog-18x6.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:39px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 id=\"section-1\" class=\"wp-block-heading\">Administrace webu <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Druh\u00e1 \u010d\u00e1st webu, ta, kde b\u011b\u017e\u00ed administrace va\u0161eho webu, se n\u011bkdy ozna\u010duje jako back-end. (Ve skute\u010dnosti je toto ozna\u010den\u00ed myln\u00e9, ale tato informace nen\u00ed v na\u0161em p\u0159\u00edpad\u011b d\u016fle\u017eit\u00e1. \u0158\u00edk\u00e1me j\u00ed obecn\u011b administrace va\u0161eho webu.)<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"442\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-1024x442.jpg\" alt=\"\" class=\"wp-image-1077\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-1024x442.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-300x129.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-768x331.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-1536x663.jpg 1536w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-2048x884.jpg 2048w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/administrace-wordpresu-18x8.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">V dne\u0161n\u00edm tutori\u00e1lu se budeme v\u011bnovat administraci a v n\u011bkter\u00e9m z p\u0159\u00ed\u0161t\u00edch se pod\u00edv\u00e1me na to, jak upravovat p\u0159edn\u00ed \u010d\u00e1st va\u0161eho webu.<\/p>\n\n\n\n<h2 id=\"section-2\" class=\"wp-block-heading\">Jednotliv\u00e9 \u010d\u00e1sti administrace WordPressu<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00e1st\u011bnka <\/strong>&#8211; \u00favod a aktualizace<\/li>\n\n\n\n<li><strong>P\u0159\u00edsp\u011bvky<\/strong> &#8211; pro vkl\u00e1d\u00e1n\u00ed \u010dl\u00e1nk\u016f a tvorbu blogu<\/li>\n\n\n\n<li><strong>Media <\/strong>&#8211; spr\u00e1va obr\u00e1zk\u016f a soubor\u016f ve WordPressu<\/li>\n\n\n\n<li><strong>Str\u00e1nky <\/strong>&#8211; slou\u017e\u00ed pro vytv\u00e1\u0159en\u00ed a spr\u00e1vu str\u00e1nek<\/li>\n\n\n\n<li><strong>Koment\u00e1\u0159e <\/strong>&#8211; slou\u017e\u00ed pro spr\u00e1vu koment\u00e1\u0159\u016f<\/li>\n\n\n\n<li><strong>Vzhled <\/strong>&#8211; spr\u00e1va vzhledu va\u0161eho webu<\/li>\n\n\n\n<li><strong>Pluginy <\/strong>&#8211; roz\u0161\u00ed\u0159en\u00ed z\u00e1kladn\u00edho WordPressu<\/li>\n\n\n\n<li><strong>U\u017eivatel\u00e9 <\/strong>&#8211; pro spr\u00e1vu u\u017eivatel\u016f va\u0161\u00ed blogov\u00e9 komunity<\/li>\n\n\n\n<li><strong>Tools <\/strong>&#8211; pro n\u00e1stroje pou\u017e\u00edvan\u00e9 na webu<\/li>\n\n\n\n<li><strong>Nastaven\u00ed <\/strong>&#8211; zde nastavujete WordPress a jeho z\u00e1kladn\u00ed prvky<\/li>\n<\/ul>\n\n\n\n<p class=\"toph2 wp-block-paragraph\">V n\u00e1vodu si projdeme v\u0161echny body a k \u010demu slou\u017e\u00ed. V p\u0159\u00edpad\u011b, \u017ee je web nov\u00fd, rozhodn\u011b za\u010dn\u011bte nastaven\u00edm. My v na\u0161em tutori\u00e1lu budeme pokra\u010dovat postupn\u011b, bod po bod\u011b.<\/p>\n\n\n\n<h2 id=\"section-3\" class=\"wp-block-heading\">N\u00e1st\u011bnka &#8211; \u00favod a aktualizace<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V t\u00e9to z\u00e1lo\u017ece najdeme dv\u011b karty: <strong>\u00davodn\u00ed str\u00e1nka<\/strong> a <strong>Aktualizace<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00davodn\u00ed str\u00e1nka<\/strong> &#8211; slou\u017e\u00ed jako p\u0159ehled \u010di n\u00e1st\u011bnka va\u0161eho WordPressu. Naleznete zde statistiky nebo z\u00e1kladn\u00ed informace. Tuto z\u00e1lo\u017eku nepova\u017eujte za nijak d\u016fle\u017eitou. M\u016f\u017eete se zde nap\u0159\u00edklad dozv\u011bd\u011bt, \u017ee v Ostrav\u011b po\u0159\u00e1d\u00e1me WordPress Meetupy, ale to odbo\u010duji.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aktualizace &#8211; tato z\u00e1lo\u017eka slou\u017e\u00ed k aktualizaci WordPressu na nejnov\u011bj\u0161\u00ed verzi. Doporu\u010duji udr\u017eovat web aktualizovan\u00fd a m\u00edt aktivovanou automatickou aktualizaci pro co nejlep\u0161\u00ed zabezpe\u010den\u00ed a optimalizaci PHP.<\/p>\n\n\n\n<h2 id=\"section-4\" class=\"wp-block-heading\">P\u0159\u00edsp\u011bvky &#8211; pro vkl\u00e1d\u00e1n\u00ed \u010dl\u00e1nk\u016f a tvorbu blogu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">WordPress je p\u016fvodn\u011b blogovac\u00ed platforma. Co to znamen\u00e1? Je to jednoduch\u00e9: byl vyvinut s p\u016fvodn\u00ed my\u0161lenkou na tvorbu blog\u016f a komunit. Z tohoto d\u016fvodu je WordPress takov\u00fd, jak\u00fd je, a proto jsou jeho z\u00e1kladn\u00ed nastaven\u00ed i pot\u0159eby sm\u011b\u0159ov\u00e1ny t\u00edmto sm\u011brem.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Dne\u0161n\u00ed Google a dal\u0161\u00ed vyhled\u00e1va\u010de ji\u017e nejsou jen o v\u00fdsledc\u00edch, ale sp\u00ed\u0161e o principech soci\u00e1ln\u00edch s\u00edt\u00ed. Ty maj\u00ed algoritmy postaven\u00e9 tak, aby udr\u017eely na\u0161i pozornost, co\u017e u\u017e jist\u011b v\u00edme. Dne\u0161n\u00ed vyhled\u00e1v\u00e1n\u00ed na Googlu je tak\u00e9 postaven\u00e9 na algoritmech podroben\u00fdch syst\u00e9m\u016fm. Proto je nesm\u00edrn\u011b d\u016fle\u017eit\u00e9 v\u00e1\u0161 web co nejv\u00edce sytit daty a nov\u00fdm obsahem. Jen tak budete pro Google relevantn\u00ed, za\u010dne si v\u00e1s v\u0161\u00edmat a posouvat v\u00e1\u0161 web na p\u0159edn\u00ed p\u0159\u00ed\u010dky.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159\u00edsp\u011bvky se skl\u00e1daj\u00ed s t\u011bchto z\u00e1kladn\u00edch z\u00e1lo\u017eek:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"wp-block-paragraph\"><strong>P\u0159ehled p\u0159\u00edsp\u011bvk\u016f<\/strong> &#8211; Najdete zde v\u0161echny vytvo\u0159en\u00e9 texty publikovan\u00e9 \u010dl\u00e1nky, rozepsan\u00e9 koncepty i napl\u00e1novan\u00e9 p\u0159\u00edsp\u011bvky. Seznam je standardn\u011b \u0159azen chronologicky, syst\u00e9m v\u0161ak umo\u017e\u0148uje pokro\u010dil\u00e9 filtrov\u00e1n\u00ed a t\u0159\u00edd\u011bn\u00ed podle va\u0161ich priorit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tady m\u00e1te v\u0161echno pod kontrolou. Sta\u010d\u00ed my\u0161\u00ed najet na vybran\u00fd \u010dl\u00e1nek a hned se v\u00e1m uk\u00e1\u017eou mo\u017enosti, co s n\u00edm m\u016f\u017eete ud\u011blat.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Upravit:<\/strong> T\u00edmhle se dostanete do hlavn\u00edho editoru, kde m\u016f\u017eete editovat cel\u00fd text a vkl\u00e1dat fotografie.<\/li>\n\n\n\n<li><strong>Rychl\u00e9 \u00fapravy:<\/strong> Super v\u011bc, kdy\u017e pot\u0159ebujete narychlo opravit p\u0159eklep v nadpisu, zm\u011bnit rubriku nebo t\u0159eba datum vyd\u00e1n\u00ed.<\/li>\n\n\n\n<li><strong>M\u016fj tip:<\/strong> V rychl\u00fdch \u00faprav\u00e1ch m\u016f\u017eete taky jedn\u00edm kliknut\u00edm vypnout koment\u00e1\u0159e. Pokud se nechcete prohrab\u00e1vat spamem od robot\u016f, rovnou je u sv\u00fdch \u010dl\u00e1nk\u016f zaka\u017ete, nebo si po\u0159i\u010fte kvalitn\u00ed ochranu proti spamu.<\/li>\n\n\n\n<li><strong>Odstranit:<\/strong> Tohle \u010dl\u00e1nek jednodu\u0161e vyma\u017ee.<\/li>\n\n\n\n<li><strong>N\u00e1hled:<\/strong> Otev\u0159e se v\u00e1m str\u00e1nka tak, jak ji uvid\u00ed lid\u00e9 na internetu. V\u017edycky si rad\u0161i zkontrolujte, jestli v\u0161echno vypad\u00e1 tak, jak m\u00e1, ne\u017e \u010dl\u00e1nek pust\u00edte do sv\u011bta.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">V\u0161echno pod kontrolou a hned. Sta\u010d\u00ed my\u0161\u00ed najet na vybran\u00fd \u010dl\u00e1nek a okam\u017eit\u011b uvid\u00edte mo\u017enosti, co s n\u00edm m\u016f\u017eete ud\u011blat.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"616\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Prehled_prispevku.jpg\" alt=\"\" class=\"wp-image-1081\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Prehled_prispevku.jpg 620w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Prehled_prispevku-300x298.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Prehled_prispevku-150x150.jpg 150w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/Prehled_prispevku-12x12.jpg 12w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>P\u0159idat p\u0159\u00edsp\u011bvek<\/strong> \u2013 tady za\u010d\u00edn\u00e1 psan\u00ed. Otev\u0159e se v\u00e1m pr\u00e1zdn\u00e1 str\u00e1nka, kde tvo\u0159\u00edte nov\u00e9 \u010dl\u00e1nky nebo aktuality na sv\u016fj web.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>P\u0159\u00edsp\u011bvek m\u016f\u017eeme:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li>P\u0159idat mu n\u00e1zev<\/li>\n\n\n\n<li>Editovat jeho obsah<\/li>\n\n\n\n<li>P\u0159id\u00e1vat bloky a elementy<\/li>\n\n\n\n<li>Nastavovat rubriky a \u0161t\u00edtky<\/li>\n\n\n\n<li>Upravovat SEO<\/li>\n\n\n\n<li>Jeho zobrazen\u00ed a mnoho dal\u0161\u00edho<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">V\u0161echny detaily o tom, jak ps\u00e1t skv\u011bl\u00e9 \u010dl\u00e1nky a tvo\u0159it str\u00e1nky, probereme v n\u011bkter\u00e9m z p\u0159\u00ed\u0161t\u00edch samostatn\u00fdch n\u00e1vod\u016f tady na blogu.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"848\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1024x848.jpg\" alt=\"\" class=\"wp-image-1084\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1024x848.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-300x249.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-768x636.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1536x1273.jpg 1536w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-14x12.jpg 14w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu.jpg 1610w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Rubriky<\/strong> &#8211; P\u0159edstavte si je jako hlavn\u00ed \u0161katulky, do kter\u00fdch \u010dl\u00e1nky t\u0159\u00edd\u00edte. Funguje to \u00fapln\u011b stejn\u011b jako v novin\u00e1ch, tam taky najdete rubriky jako dom\u00e1c\u00ed zpr\u00e1vy, sport, auto-moto nebo kultura. D\u00edky nim \u010dten\u00e1\u0159 na webu hned v\u00ed, kam kliknout, kdy\u017e ho zaj\u00edm\u00e1 konkr\u00e9tn\u00ed t\u00e9ma.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00e1zev:<\/strong> To je to, co lid\u00e9 uvid\u00ed na webu (nap\u0159\u00edklad <strong>Sport<\/strong>).<\/li>\n\n\n\n<li><strong>N\u00e1zev v URL:<\/strong> Takhle se bude rubrika jmenovat v adresn\u00edm \u0159\u00e1dku prohl\u00ed\u017ee\u010de (t\u0159eba <em>vasedomena.cz\/sport<\/em>). Nepou\u017e\u00edvat h\u00e1\u010dky ani \u010d\u00e1rky.<\/li>\n\n\n\n<li><strong>Nad\u0159azen\u00e1 rubrika:<\/strong> Rubriky m\u016f\u017eete do sebe schov\u00e1vat. M\u016f\u017eete m\u00edt jednu hlavn\u00ed a pod n\u00ed n\u011bkolik men\u0161\u00edch. Typick\u00fd p\u0159\u00edklad: <strong>Rostliny<\/strong> je hlavn\u00ed rubrika a pod n\u00ed pat\u0159\u00ed <strong>Bylinky<\/strong>, <strong>Stromy<\/strong> nebo <strong>Zelenina<\/strong>.<\/li>\n\n\n\n<li><strong>Popis:<\/strong> Tady m\u016f\u017eete p\u00e1r v\u011btami vysv\u011btlit, o \u010dem dan\u00e1 rubrika je. Pom\u016f\u017ee to v\u00e1m v orientaci, a pokud to va\u0161e \u0161ablona dovoluje, uvid\u00ed tento popis i n\u00e1v\u0161t\u011bvn\u00edci webu.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u016fj tip:<\/strong> \u010cl\u00e1nek m\u016f\u017ee b\u00fdt ve v\u00edce rubrik\u00e1ch najednou, ale s rozumem. Lep\u0161\u00ed je m\u00edt jeden text v jedn\u00e9 hlavn\u00ed rubrice, aby v tom lid\u00e9 (i vyhled\u00e1va\u010de) m\u011bli jasno.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"935\" height=\"1024\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky-935x1024.jpg\" alt=\"\" class=\"wp-image-1087\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky-935x1024.jpg 935w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky-274x300.jpg 274w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky-768x841.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky-11x12.jpg 11w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/rubriky.jpg 1200w\" sizes=\"auto, (max-width: 935px) 100vw, 935px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0160t\u00edtky<\/strong> &#8211; Slou\u017e\u00ed k detailn\u011bj\u0161\u00edmu ozna\u010den\u00ed t\u00e9mat v \u010dl\u00e1nku. Zat\u00edmco rubrika je velk\u00e1 \u201e\u0161katule\u201c, \u0161t\u00edtky jsou konkr\u00e9tn\u00ed kl\u00ed\u010dov\u00e1 slova, kter\u00e1 \u010dl\u00e1nky propojuj\u00ed nap\u0159\u00ed\u010d cel\u00fdm webem. Nap\u0159\u00edklad v \u010dl\u00e1nku o <strong>AI n\u00e1stroj\u00edch<\/strong> budou \u0161t\u00edtky konkr\u00e9tn\u00ed n\u00e1zvy jako <strong>ChatGPT<\/strong> nebo <strong>Gemini<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u016fj tip:<\/strong> \u0160t\u00edtky pou\u017e\u00edvejte sp\u00ed\u0161 jako dopl\u0148ky. Zat\u00edmco rubrika \u0159\u00edk\u00e1, <em>o jak\u00fd druh<\/em> \u010dl\u00e1nku jde, \u0161t\u00edtky prozrazuj\u00ed, <em>o \u010dem p\u0159esn\u011b<\/em> se v n\u011bm mluv\u00ed.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"section-5\" class=\"wp-block-heading\">Media &#8211; va\u0161e fotky a dokumenty<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Tady najdete v\u0161echny obr\u00e1zky, fotky nebo PDF dokumenty, kter\u00e9 jste na web nahr\u00e1li. M\u016f\u017eete je tu p\u0159id\u00e1vat, mazat, ale i drobn\u011b upravovat.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u016fj tip:<\/strong> U ka\u017ed\u00e9ho obr\u00e1zku vypl\u0148ujte pol\u00ed\u010dko \u201eAlternativn\u00ed text\u201c (alt). Pom\u016f\u017ee to vyhled\u00e1va\u010d\u016fm pochopit, co na fotce je, a v\u00e1\u0161 web bude p\u0159\u00edstupn\u011bj\u0161\u00ed pro lidi se zrakov\u00fdm posti\u017een\u00edm. V\u00edce se o tom do\u010dtete v m\u00e9m \u010dl\u00e1nku o p\u0159\u00edstupnosti.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani-1024x463.jpg\" alt=\"\" class=\"wp-image-1154\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani-1024x463.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani-300x136.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani-768x347.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani-18x8.jpg 18w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/media-pridani.jpg 1278w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"section-6\" class=\"wp-block-heading\">Str\u00e1nky &#8211; slou\u017e\u00ed pro vytv\u00e1\u0159en\u00ed a spr\u00e1vu str\u00e1nek<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"wp-block-paragraph\">Str\u00e1nky vypadaj\u00ed na prvn\u00ed pohled jako p\u0159\u00edsp\u011bvky, ale maj\u00ed jin\u00fd \u00fakol. Zat\u00edmco p\u0159\u00edsp\u011bvky jsou aktuality, kter\u00e9 \u010dasem zapadnou, str\u00e1nky jsou st\u00e1l\u00e9. Pou\u017e\u00edvaj\u00ed se pro informace, kter\u00e9 se p\u0159\u00edli\u0161 nem\u011bn\u00ed, nap\u0159\u00edklad <strong>Kontakt, O n\u00e1s<\/strong> nebo <strong>Obchodn\u00ed podm\u00ednky<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Rozd\u00edl oproti \u010dl\u00e1nk\u016fm:<\/strong> Str\u00e1nky nemaj\u00ed rubriky, \u0161t\u00edtky ani autora. Jejich tvo\u0159en\u00ed je ale jinak \u00fapln\u011b stejn\u00e9 jako u \u010dl\u00e1nk\u016f.<\/li>\n\n\n\n<li><strong>M\u016fj tip:<\/strong> Str\u00e1nky se vytv\u00e1\u0159ej\u00ed a p\u00ed\u0161ou \u00fapln\u011b stejn\u011b jako p\u0159\u00edsp\u011bvky, o kter\u00fdch jsme si vypr\u00e1v\u011bli o kousek v\u00fd\u0161. Pokud tedy um\u00edte napsat \u010dl\u00e1nek, zvl\u00e1dnete levou zadn\u00ed i novou str\u00e1nku.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"848\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-1024x848.jpg\" alt=\"\" class=\"wp-image-1156\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-1024x848.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-300x249.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-768x636.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-1536x1273.jpg 1536w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1-14x12.jpg 14w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pridat-prispevek-na-wordpress-webu-1.jpg 1610w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"section-7\" class=\"wp-block-heading\">Koment\u00e1\u0159e slou\u017e\u00ed pro spr\u00e1vu koment\u00e1\u0159\u016f<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p class=\"wp-block-paragraph\">Jak u\u017e jsme si \u0159\u00edkali, WordPress vznikl hlavn\u011b pro blogy a budov\u00e1n\u00ed komunity, tak\u017ee koment\u00e1\u0159e k n\u011bmu neodmysliteln\u011b pat\u0159\u00ed. Pokud se je rozhodnete u \u010dl\u00e1nk\u016f nechat zapnut\u00e9, ur\u010dit\u011b si po\u0159i\u010fte ochranu proti spamu (t\u0159eba Google reCAPTCHA). U\u0161et\u0159\u00ed v\u00e1m to spoustu pr\u00e1ce s promaz\u00e1v\u00e1n\u00edm nesmysln\u00fdch vzkaz\u016f od robot\u016f.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"584\" height=\"418\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/komentare.jpg\" alt=\"\" class=\"wp-image-1157\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/komentare.jpg 584w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/komentare-300x215.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/komentare-18x12.jpg 18w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"section-8\" class=\"wp-block-heading\">Vzhled &#8211; spr\u00e1va vzhledu va\u0161eho webu<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"wp-block-paragraph\">Tady se vyb\u00edr\u00e1 a upravuje \u0161ablona, tedy to, jak v\u00e1\u0161 web vypad\u00e1. Podrobn\u011bj\u0161\u00ed n\u00e1vod, jak si vyhr\u00e1t s designem, pro v\u00e1s chyst\u00e1m do budoucna.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>D\u016fle\u017eit\u00e9 varov\u00e1n\u00ed:<\/strong> Pokud nejste prof\u00edci nebo jste web sami nestav\u011bli, rad\u011bji se nepou\u0161t\u011bjte do \u00faprav soubor\u016f, kter\u00fdm nerozum\u00edte. Mohli byste web necht\u011bn\u011b \u201erozb\u00edt\u201c a v\u00e1\u0161 v\u00fdvoj\u00e1\u0159 by z toho nem\u011bl radost.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"807\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu-1024x807.jpg\" alt=\"\" class=\"wp-image-1159\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu-1024x807.jpg 1024w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu-300x236.jpg 300w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu-768x605.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu-15x12.jpg 15w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/instalace-sablony-wordpessu.jpg 1170w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"section-9\" class=\"wp-block-heading\">Pluginy &#8211; roz\u0161\u00ed\u0159en\u00ed z\u00e1kladn\u00edch mo\u017enost\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00edla a v\u0161estrannost WordPressu nen\u00ed jenom v jeho snadn\u00e9 administraci a jednoduch\u00e9m ovl\u00e1d\u00e1n\u00ed. S\u00edla je v mo\u017enosti upravov\u00e1n\u00ed z\u00e1kladn\u00edho syst\u00e9mu p\u0159es tzv. pluginy. Tyto pluginy slou\u017e\u00ed k roz\u0161\u00ed\u0159en\u00ed z\u00e1kladn\u00edch schopnost\u00ed a mo\u017enost\u00ed va\u0161eho webu. M\u00e9 doporu\u010den\u00ed z\u00e1kladn\u00edch plugin\u016f hned po instalaci WordPressu:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<ul class=\"wp-block-list\">\n<li><strong>Maintenance<\/strong> &#8211; Slou\u017e\u00ed k aktivaci str\u00e1nky \u00fadr\u017eby. Tato str\u00e1nka upozorn\u00ed u\u017eivatele, \u017ee na webu prob\u00edh\u00e1 pr\u00e1ce, a nepust\u00ed jej na ostr\u00fd web. V p\u0159\u00edpad\u011b, \u017ee web stav\u00edte nebo prov\u00e1d\u00edte \u00fapravy a nechcete, aby v\u00e1\u0161 z\u00e1kazn\u00edk vid\u011bl, co zrovna d\u011bl\u00e1te, slou\u017e\u00ed pr\u00e1v\u011b tato str\u00e1nka.<\/li>\n\n\n\n<li><strong>Google Tag Manager<\/strong> &#8211; Tyto pluginy slou\u017e\u00ed k nastaven\u00ed zna\u010dek Googlu pro analytiku va\u0161eho webu. M\u011b\u0159en\u00ed va\u0161\u00ed webov\u00e9 str\u00e1nky je d\u016fle\u017eit\u00e9 ke sledov\u00e1n\u00ed n\u00e1v\u0161t\u011bvnosti a chov\u00e1n\u00ed lid\u00ed na webu.<\/li>\n\n\n\n<li><strong>WordFence<\/strong> &#8211; Bezpe\u010dnost je jednou z hlavn\u00edch v\u011bc\u00ed, kterou je na webu pot\u0159eba \u0159e\u0161it. Dne\u0161n\u00ed online sv\u011bt je pln\u00fd robot\u016f a \u0161kodliv\u00e9ho softwaru, kter\u00fd chce v\u00e1\u0161 web napadnout a ukr\u00e1st v\u00e1m data. Nepodce\u0148ujte bezpe\u010dnost a myslete na ochranu.<\/li>\n\n\n\n<li><strong>SEO plugin<\/strong> &#8211; Z\u00e1kladn\u00ed minim\u00e1ln\u00ed SEO je ve WordPressu u\u017e nativn\u011b. M\u00e9 doporu\u010den\u00ed je pou\u017e\u00edvat pluginy pro roz\u0161\u00ed\u0159en\u00ed mo\u017enost\u00ed SEO, jako je p\u0159id\u00e1n\u00ed p\u0159esn\u00e9ho meta n\u00e1zvu, popisku a kl\u00ed\u010dov\u00fdch slov. V\u00edce o SEO si pov\u00edme v samostatn\u00e9m \u010dl\u00e1nku.<\/li>\n\n\n\n<li><strong>Contact Form 7<\/strong> &#8211; Tento nen\u00e1padn\u00fd plugin v\u00e1m umo\u017en\u00ed tvorbu formul\u00e1\u0159\u016f a p\u0159\u00edpravu dat pro automatizaci na dal\u0161\u00ed zpracov\u00e1n\u00ed. T\u00edmto pluginem vytvo\u0159\u00edte popt\u00e1vkov\u00e9 formul\u00e1\u0159e i jednoduch\u00e9 dotazn\u00edky.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Podobn\u00fdch plugin\u016f a roz\u0161\u00ed\u0159en\u00ed je velk\u00e1 spousta. P\u00e1r t\u011bch, co pou\u017e\u00edv\u00e1m, je\u0161t\u011b zm\u00edn\u00edm, ale d\u00e1le o nich v tomto textu ps\u00e1t nebudeme: <strong>TranslatePress<\/strong> &#8211; pluginy pro p\u0159eklady do ciz\u00edch jazyk\u016f. <strong>ACF<\/strong> &#8211; slou\u017e\u00ed k p\u0159id\u00e1v\u00e1n\u00ed dal\u0161\u00edch blok\u016f a pol\u00ed na webu. <strong>All-in-One WP Migration<\/strong> &#8211; pro migraci a z\u00e1lohov\u00e1n\u00ed va\u0161eho webu. <strong>Code Snippets<\/strong> &#8211; pro vkl\u00e1d\u00e1n\u00ed mal\u00fdch k\u00f3d\u016f, kter\u00e9 jsou \u00fasporn\u011bj\u0161\u00ed ne\u017e tvorba samotn\u00fdch modul\u016f. <strong>Redirection<\/strong> &#8211; nastavov\u00e1n\u00ed p\u0159esm\u011brov\u00e1n\u00ed na r\u016fzn\u00e9 URL adresy. <strong>Cookie Bar<\/strong> &#8211; Plugin pro z\u00e1konn\u00e1 povinnost pro odsouhlasen\u00ed sb\u011bru dat o n\u00e1v\u0161t\u011bvn\u00edc\u00edch webu.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"848\" height=\"1024\" src=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess-848x1024.jpg\" alt=\"\" class=\"wp-image-1162\" srcset=\"https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess-848x1024.jpg 848w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess-248x300.jpg 248w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess-768x928.jpg 768w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess-10x12.jpg 10w, https:\/\/www.profi.cloud\/wp-content\/uploads\/2026\/05\/pluginy-wordrpess.jpg 962w\" sizes=\"auto, (max-width: 848px) 100vw, 848px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"section-10\" class=\"wp-block-heading\">U\u017eivatel\u00e9 &#8211; pro spr\u00e1vu u\u017eivatel\u016f va\u0161\u00ed blogov\u00e9 komunity<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M\u016f\u017eete zde spravovat v\u0161echny u\u017eivatele, p\u0159id\u00e1vat jim r\u016fzn\u00e1 pr\u00e1va a upravovat, co p\u0159esn\u011b sm\u00ed na webu d\u011blat.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>P\u0159ehled u\u017eivatel\u016f<\/strong> &#8211; Zde uvid\u00edte seznam v\u0161ech va\u0161ich u\u017eivatel\u016f a lid\u00ed, kte\u0159\u00ed se u v\u00e1s zaregistrovali.<\/li>\n\n\n\n<li><strong>P\u0159idat u\u017eivatele<\/strong> &#8211; Tady m\u016f\u017eete p\u0159idat nov\u00e9ho kolegu, redaktora nebo dal\u0161\u00edho administr\u00e1tora, kter\u00fd v\u00e1m s webem pom\u016f\u017ee.<\/li>\n\n\n\n<li><strong>Profil<\/strong> &#8211; N\u011bco o v\u00e1s a o tom, jak se v\u00e1m v administraci pracuje. Zde si m\u016f\u017eete vyplnit \u00fadaje o sv\u00e9m profilu, nahr\u00e1t fotku, m\u011bnit hesla nebo si p\u0159izp\u016fsobit barvy cel\u00e9ho syst\u00e9mu.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"section-11\" class=\"wp-block-heading\">N\u00e1stroje &#8211; pro n\u00e1stroje pou\u017e\u00edvan\u00e9 na webu<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">V sekci n\u00e1stroje najdete funkce pro \u00fapravu roz\u0161\u00ed\u0159en\u00ed a spr\u00e1vu r\u016fzn\u00fdch dopl\u0148k\u016f. Slou\u017e\u00ed tak\u00e9 k importu a exportu dat nebo k hromadn\u00fdm zm\u011bn\u00e1m v syst\u00e9mu. Jedn\u00e1 se o \u010dist\u011b technick\u00e9 v\u011bci, proto doporu\u010duji nechat tyto z\u00e1le\u017eitosti na va\u0161em webov\u00e9m v\u00fdvoj\u00e1\u0159i, abyste si omylem nerozhodili nastaven\u00ed cel\u00e9ho webu.<\/p>\n\n\n\n<h2 id=\"section-12\" class=\"wp-block-heading\">Nastaven\u00ed &#8211; zde nastavujete WordPress a jeho z\u00e1kladn\u00ed prvky<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nastaven\u00ed je nejd\u016fle\u017eit\u011bj\u0161\u00ed \u010d\u00e1st\u00ed cel\u00e9ho syst\u00e9mu. V\u00e1\u0161 webov\u00fd v\u00fdvoj\u00e1\u0159 pravd\u011bpodobn\u011b v\u0161e nastavil spr\u00e1vn\u011b, ale pro jistotu si projdeme z\u00e1kladn\u00ed body, abyste zbyte\u010dn\u011b nep\u0159ich\u00e1zeli o n\u00e1v\u0161t\u011bvn\u00edky, a\u0165 u\u017e ty skute\u010dn\u00e9, nebo ty virtu\u00e1ln\u00ed v podob\u011b vyhled\u00e1vac\u00edch robot\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Obecn\u00e9<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u00e1zev webu:<\/strong> To, jak se v\u00e1\u0161 web ofici\u00e1ln\u011b jmenuje.<\/li>\n\n\n\n<li><strong>Popis webu:<\/strong> Slou\u017e\u00ed ke kr\u00e1tk\u00e9mu dopln\u011bn\u00ed n\u00e1zvu (va\u0161e motto nebo co d\u011bl\u00e1te).<\/li>\n\n\n\n<li><strong>Instalace WordPressu a \u00davodn\u00ed str\u00e1nka (URL):<\/strong> Zde si hlavn\u011b pohl\u00eddejte, aby byla adresa aktivn\u00ed s <strong>https<\/strong>, co\u017e je dnes standard pro bezpe\u010dnost.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Publikov\u00e1n\u00ed a Zobrazov\u00e1n\u00ed<\/strong> &#8211; Tady se nastavuje, jak\u00e1 str\u00e1nka se m\u00e1 lidem uk\u00e1zat jako prvn\u00ed (\u00favodn\u00ed strana) a kolik \u010dl\u00e1nk\u016f se m\u00e1 vej\u00edt na jednu str\u00e1nku blogu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Nastaven\u00ed koment\u00e1\u0159\u016f<\/strong> &#8211; Zde podrobn\u011b lad\u00edte, kdo m\u016f\u017ee ps\u00e1t koment\u00e1\u0159e, jestli je mus\u00edte schvalovat a jak se maj\u00ed chovat k n\u00e1v\u0161t\u011bvn\u00edk\u016fm.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Media<\/strong> &#8211; Tato sekce ur\u010duje, na jak\u00e9 rozm\u011bry se maj\u00ed automaticky o\u0159ez\u00e1vat obr\u00e1zky, kter\u00e9 na web nahrajete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Trval\u00e9 odkazy<\/strong> &#8211; Jedna z nejd\u016fle\u017eit\u011bj\u0161\u00edch v\u011bc\u00ed pro SEO. Zde se nastavuje, jak vypad\u00e1 adresa va\u0161ich \u010dl\u00e1nk\u016f. Doporu\u010dujeme pou\u017e\u00edvat variantu <strong>\u201eN\u00e1zev p\u0159\u00edsp\u011bvku\u201c<\/strong>, aby adresa vypadala jako <em>vasedomena.cz\/nazev-clanku<\/em> a ne jen jako shluk \u010d\u00edsel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Soukrom\u00ed<\/strong> &#8211; Zde si zvol\u00edte str\u00e1nku s va\u0161imi z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f (GDPR), co\u017e je dnes povinnost pro ka\u017ed\u00fd leg\u00e1ln\u00ed web.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-80868740 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><code><div class=\"summary-box\"><strong>Rychl\u00e9 shrnut\u00ed \u010dl\u00e1nku:<\/strong><div class=\"summary-content\"><p><\/code><\/p>\n<p class=\"wp-block-paragraph\">Administrace WordPressu se m\u016f\u017ee na prvn\u00ed pohled zd\u00e1t slo\u017eit\u00e1, ale ve skute\u010dnosti je navr\u017eena tak, aby v\u00e1m co nejv\u00edce usnadnila ka\u017edodenn\u00ed pr\u00e1ci s obsahem. Cel\u00fd syst\u00e9m je rozd\u011blen do logick\u00fdch sekc\u00ed, kter\u00e9 odd\u011bluj\u00ed psan\u00ed \u010dl\u00e1nk\u016f od technick\u00e9ho nastaven\u00ed a vzhledu webu. Pokud si osvoj\u00edte n\u011bkolik z\u00e1kladn\u00edch princip\u016f, stane se pro v\u00e1s spr\u00e1va webu rutinn\u00ed z\u00e1le\u017eitost\u00ed, kter\u00e1 v\u00e1m umo\u017en\u00ed pln\u011b se soust\u0159edit na to podstatn\u00e9 &#8211; tedy na tvorbu kvalitn\u00edho obsahu a budov\u00e1n\u00ed va\u0161\u00ed zna\u010dky.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>P\u0159\u00edsp\u011bvky vs. Str\u00e1nky:<\/strong> \u010cl\u00e1nky na blog pi\u0161te do <strong>P\u0159\u00edsp\u011bvk\u016f<\/strong> (aby web \u017eil a Google v\u00e1s vid\u011bl). Fixn\u00ed informace jako kontakt nebo cen\u00edk d\u00e1vejte do <strong>Str\u00e1nek<\/strong>.<\/li>\n<li><strong>Po\u0159\u00e1dek v t\u00e9matech:<\/strong> Pou\u017e\u00edvejte <strong>Rubriky<\/strong> jako hlavn\u00ed \u0161katulky (nap\u0159. Sport, Hobby). <strong>\u0160t\u00edtky<\/strong> berte jen jako dopl\u0148kov\u00e1 kl\u00ed\u010dov\u00e1 slova pro detaily (nap\u0159. Fotbal, ChatGPT).<\/li>\n<li><strong>Obr\u00e1zky s popisem:<\/strong> Ke ka\u017ed\u00e9 fotce v sekci <strong>Media<\/strong> napi\u0161te \u201eAlternativn\u00ed text\u201c. Pom\u016f\u017ee to vyhled\u00e1va\u010d\u016fm a lid\u00e9 se zrakov\u00fdm posti\u017een\u00edm budou v\u011bd\u011bt, co na fotce je.<\/li>\n<li><strong>Bezpe\u010dnost na prvn\u00edm m\u00edst\u011b:<\/strong> Nezapom\u00ednejte na plugin <strong>WordFence<\/strong> proti \u00fatok\u016fm a v\u017edycky m\u011bjte zapnutou ochranu proti spamu u koment\u00e1\u0159\u016f (nebo je rovnou vypn\u011bte v Rychl\u00fdch \u00faprav\u00e1ch).<\/li>\n<li><strong>SEO a Odkazy:<\/strong> V nastaven\u00ed <strong>Trval\u00fdch odkaz\u016f<\/strong> si v\u017edy zvolte variantu \u201eN\u00e1zev p\u0159\u00edsp\u011bvku\u201c. Je to nejlep\u0161\u00ed pro lidi i pro roboty, proto\u017ee adresa webu pak d\u00e1v\u00e1 smysl.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\"><code><\/p>\n<\/div><\/div><\/code><\/p>","protected":false},"excerpt":{"rendered":"<p>Tento n\u00e1vod je v\u011bnov\u00e1n m\u00e9 zn\u00e1m\u00e9, pro kterou byl vytvo\u0159en, a to nejen pro ni, ale pro v\u0161echny, kdo ob\u010das t\u00e1pou v administraci WordPressu. Nainstalovali jste si \u010derstvou instalaci WordPressu nebo jste p\u0159evzali web od v\u00fdvoj\u00e1\u0159e. Nevyzn\u00e1te se v jeho administraci a p\u0159ijde v\u00e1m moc slo\u017eit\u00e1. Nezoufejte, tento jednoduch\u00fd rychl\u00fd n\u00e1vod v\u00e1s provede z\u00e1kladn\u00edmi kroky [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1121,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ariafse_meta_header_display":false,"_ariafse_meta_footer_display":false,"_ariafse_meta_site_title_display":false,"_ariafse_meta_sticky_header":false,"_ariafse_meta_transparent_header":false,"footnotes":""},"categories":[1,16,24,14],"tags":[28,19],"class_list":["post-1009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-navody","category-webskola","category-wordpress","tag-administrace","tag-wordpress"],"_links":{"self":[{"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/posts\/1009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/comments?post=1009"}],"version-history":[{"count":30,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/posts\/1009\/revisions"}],"predecessor-version":[{"id":1193,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/posts\/1009\/revisions\/1193"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/media\/1121"}],"wp:attachment":[{"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/media?parent=1009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/categories?post=1009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.profi.cloud\/en\/wp-json\/wp\/v2\/tags?post=1009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}